Sprout an idea
Identify what people are looking for. Ask yourself if you can provide solutions to their needs. If they are looking for free know-how, can you quench their thirst for knowledge? Align this need with your capability.
Build your site
Buy yourself a domain name and web hosting to host your site/blog. This is your real estate online. This is your domain. Design your site to appeal to your potential customers. Or, simply start with a clean theme and build on it.
Build your community/fan/loyal subscribers
Value your community. They are your business. Ask them for directions when you falter. Never shy from admitting mistakes – you will make a few, too. Be genuine and caring. Provide value to your loyal customers.
Build your brand
Be unique. Differentiate your site design, content/products and your personality. Shout out your USP for all who care to listen. Spread your message everywhere (eg. Blogs, forums, twitter, etc).
Sell your goods
Remember to sell your goods. That’s the reason you are in business in the first place.
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A little easier said then done on some points….getting yourself out there even if you have interesting things to say/sell isn’t easy and there is more and more competition each and every day. How do you drive traffic to your site?